Background & Solution
A leading beauty products manufacturer needed to expand their Amazon marketplace presence by adding third-party (3P) selling capabilities to their existing first-party (1P) operations. This required significant changes to their data architecture and integration processes while maintaining business continuity.
Evalueserve designed and implemented a comprehensive Google Cloud Platform solution that seamlessly integrated both business models. The team implemented Apigee for API management, connecting to Amazon's Seller Partner and Ads APIs for efficient data collection. The solution included sophisticated data cleansing and transformation processes, all built on Google Cloud's robust infrastructure.
Business Impact
The implementation revolutionized the client's Amazon marketplace operations. By replacing web scraping with direct API integration and implementing a unified data architecture on Google Cloud, the solution provided comprehensive visibility into both 1P and 3P business performance. The new platform enabled faster analysis and more accurate insights, supporting the company's marketplace growth strategy.
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Seamless integration of 1P and 3P business models
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Enhanced data quality through API-based collection
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Comprehensive marketplace performance visibility
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Accelerated business intelligence capabilities
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Overview & Impact
Global beauty company expanded its Amazon operations by adding 3P selling to its 1P model. Evalueserve streamlined the process with a Google Cloud solution, enhancing data integration, visibility, and analysis to drive growth.
- Marketplace Performance Visibility
- Enhanced data quality
