About Arjun
Arjun Vishwanath is the Vice President of Analytics at Evalueserve, where he leads dynamic teams in driving impactful insights across Marketing, eCommerce, Digital, and Customer Analytics. In this role, Arjun leverages his analytical expertise to spearhead innovative analytics solutioning, deliver measurable revenue and profit growth, and ensure operational excellence.
Prior to Evalueserve, Arjun held senior positions at leading analytics firms, including Senior Engagement Manager at LatentView Analytics and Senior Consultant roles at PricewaterHouse Coopers and Mu Sigma. His mastery of analytics has been recognized, with him being named Evalueserve’s Solution Architect of the Year from 2018 to 2020, and again in 2023.
Academically, Arjun holds a Master of Science in Engineering Management from Syracuse University. Beyond his professional accomplishments, he serves as an advisor for startups in the Seattle area and is an avid photographer.
Area of Expertise
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Digital Marketing Analytics
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Customer Analytics
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MarTech & Customer Data Platforms
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eCommerce & Direct-To-Consumer (D2C)
Education
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Master of Science, Syracuse University
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Bachelor of Engineering, Ramaiah Institute of Technology
Award
Arjun has been Honored as an 2024 Insight250 Winner!
Arjun's leadership and innovation in customer and market insights earned him a global award for driving the future of market research at Evalueserve.
Featured Insights
Analytics
Unlocking the Power of Marketing Analytics: A Strategic Blueprint for Direct-to-Consumer Brands
White Paper
Top Projected Trends in Machine Learning for 2023
This guide will walk you through the top trends in Machine Learning and provide some examples of how it can help your business.
Take Control of Your Brand with Direct-to-Consumer (D2C)
One of the key advantages of D2C is that it allows companies to take full ownership over the entire end-to-end brand experience.
Putting the Digital Into Direct-to-Consumer Goods
DTC is a great an opportunity for brands to take control of their customer relationships, own their consumer data, and obtain insights to improve and grow their business.
The Food & Beverage Industry’s Digital Marketing Transformation in Times of Change
With companies looking for ways to transform their processes, how do they even begin to start their digital marketing transformation?
Additional Published Work
Area of Expertise
-
Digital Marketing Analytics
-
Customer Analytics
-
MarTech & Customer Data Platforms
-
eCommerce & Direct-To-Consumer (D2C)
Education
-
Master of Science, Syracuse University
-
Bachelor of Engineering, Ramaiah Institute of Technology